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YOUR FIRST SIXTY DAYS

by Harriet Sulcer, NMD

What you do the first 60 days is extremely important in getting your business started right.  Part of being successful in our business is getting positioned in the marketing plan to get paid on your activity. 

With NSA, we have four pay positions where we earn anywhere from retail profit only, to additional commissions of 6, 14, or 22% on your own, personal business, not to mention the organizational bonuses and other benefits.

The four positions look something like this:

Everyone starts as a Dealer.  You simply complete a New Distributor application along with a $50 registration fee. This allows you to begin ordering product at wholesale, developing Preferred Customers and personally sponsoring others who will become the beginning nucleus of your distributor organization.

The first position which pays a commission is called Direct Distributor where you now earn 6% on the Purchase Volume of your business, in addition to the retail profit from Preferred Customers. Next, is the Virtual Franchisee position where your commission more than doubles to 14%.  And, in a relatively short time, you will be at the top commission level known as Sales Coordinator where you will earn 22%.

Here’s a unique feature of NSA’s marketing plan:

Each time you move to a higher commission level, your position with the company becomes PERMANENT. You cannot go back; you can only move forward.

Having explained the various commission levels and positions…I would like to share with you a proven system which will enable you to reach the 14% commission level … Virtual Franchisee … during your first 60 days.

We call this simple, duplicatable system the 10:10 program.  It all begins with you. You start in the Fast Track mode by getting 10 Preferred Customers your first month. You only need 500 PVC (Purchase Volume Credit) during that month for promotion to Direct Distributor, but we recommend starting strong and getting 10 customers.

Throughout this article, you will read the phrase Purchase Volume Credit.  Simply put, the Purchase Volume Credit, or PVC, represents that portion of the wholesale cost of Juice Plus+, which is used to calculate commissions and the qualifications for reaching the various distributor positions. 

The PVC of Juice Plus+ is 75% of the actual wholesale cost of the product. Since the cost of a 4-month supply of Juice Plus+ is $135, the PVC is 101.25.

Any combination of one time personal orders and Preferred Customer orders that total 500 PVC enables you to complete your 30 day Fast Track and positions you at the Direct Distributor, 6%, level.

Your next objective is to complete your 60 day Fast Track. To reach the Virtual Franchisee level of 14% commission during those first 60 days, you will accumulate a total of 2000 PVC.  If you completed the 30 day Fast Track and have between 5 and 10 Preferred Customers, you’re one-fourth to one half of the way there.  Here’s how you get the other 1000-1500 PVC.

The most successful people in our business take advantage of this Fast Track program by making a commitment to get at least two of the Juice Plus+ CDs or DVDs into peoples’ hands everyday, 5 days a week.  In your second month, that will be 10 CDs/DVDs a week, 40 in the month.

By consistently working our program--handing out 2 a day, 5 days a week--we have found that, on average, 10 or more people who’ve listened to the CDs/DVDs will become Preferred Customers. That’s 10 new Preferred Customers = another 1000 PVC. 

If you acquired 10 Preferred Customers your first month, this gives you the $2000 Purchase Volume Credit necessary to advance to the Virtual Franchisee level.

Congratulations!

However, this is just the beginning. The best advice I can give after you have reached the Virtual Franchisee position is for you to continue working the system and teaching others to do the same. 

Set your sights on the short-term goal of attaining at least 40 Preferred Customer Families.

• That solidifies your personal business.

• Locks in your personal volume every month at about $1,000 PVC.

• And brings your income up to about $500 a month.  That’s $6,000 a year.

In addition, you have started the nucleus of a distributor network. But even more importantly, you have successfully created a model for your business, which others will duplicate again and again and again. 

Consistency of effort is the key.  This is how to build momentum and guarantee that others will see how simple and duplicatable the business really is.

Now that you have learned to work this tried and proven system, you can teach your new distributors to do the same.  Every time someone starts the business, encourage him to work the 1:10:1 program. You can help him advance to the Virtual Franchisee level his second month just as you’ve done. 

You are beginning to build a team! Sponsor 5 or 6 people, and watch 3 of them emerge as real business builders. Fast Track 30 days, 60 days. Teach 3.

The first phase of your new business should be YOU + 3.

Your business is rock solid and you’re on your way.

When I started in this business 13 years ago, I had no idea that it would become a challenging and rewarding career for me. At that time, my three children were teenagers, and they all wanted to go to college.

I really thought I would share NSA’s wonderful products with my friends and possibly earn $1,000 a month. That would have made a big difference for our family.

However, I quickly realized that there was a much greater financial benefit available, if I also shared the business opportunity.

As I introduced the products and the business to people in my sphere of influence, with conviction and enthusiasm, I began to build a strong customer base.  Out of those people emerged a significant nucleus of distributors, which has continued to grow.

I have been able to turn a part-time activity into a serious full-time income by consistently applying the basic principles of this business. God has blessed my efforts and my organization, which includes 10 National Marketing Directors and thousands of distributors in the United States and several foreign countries.

Whether you can give this business a part-time or full-time effort, make it your best effort and watch your business grow!

Virtual Franchise Owner's Manual Chapter 16

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